HARDBODY News & Updates

I ran across this nifty ad from 1993. Can you identify which IFBB pro is rock’n the Hypertech clothing in the middle of this advertisement?

1993 Ad for Hypertech clothing.

Can you name who this big haired IFBB Pro is on the left?

Which IFBB Pro is this?

Note not only the hair but also the drums in the background. Oh and don’t forget the shiny gloves. Could it be possible she was a drummer for Sheila E or just a look-alike?

Another new feature I’m starting is “Blast from the Past” where I will feature ads, photos and stories from years ago. This little gem came from a 1994 issue of FLEX magazine. I’ve been a fan of the sport long before I started photographing and writing about it. A number of issues from the mid-nineties still sit on my book shelves. I’ll be dusting them off and bringing you a few things you may not have seen before or if you have it might bring you back in time.

This is an ad for bars called “HARD BODY”. It’s fun to revisit how things were marketed year ago. Note the packaging on these bars. Would you buy one of these if you saw them on the shelves today?